What a Time

Celebrating Summer Romance

Matobi’s new upbeat EDM/pop single is the sound of love under the sun. “What a Time” features Birch in the vocals (Travel With the Sun) and Jonathan Thorpenberg (The Unguided) in the production. Celebrating life next to your lover, with future bass influences like The Chainsmokers. But the song’s pristine synths transport us to a more modern pop sound. 

The Swedish DJ/producer duo had already worked with a pop topliner on their 2019 single “Time’s Up”. The song featured hit-maker Sanna Martinez, reminding you of Marshmello and Halsey.

For “What a Time”, they ventured into rock territory: Birch is known for his frontman role in Travel With the Sun. This gives the song a stronger energy that seems tailor-made for the euphoric lyrics, written by Birch. 

For even more rock-influenced energy, Jonathan Thorpenberg mixed and mastered the song. While he’s active as the singer of the metal band The Unguided, he has produced pop and EDM through the years. 

But apart from these influences, “What a Time” is more pop than anything. Think of summer hits like “Something Just Like This”, with similar carefree lyrics about love. 

Matobi signed to Rexius Records in 2019 and released “Time’s Up” soon after. The song was featured on blogs like Caesar Live N Loud, which wrote: “It instantly got me the urge to get up and dance”. 

The duo is preparing for the release of “What a Time” on the 6th of August.

Matobi

Matobi is a DJ/producer duo from a small Swedish town, with the unpretentious goal of making music to kick-start your house party. Or maybe just as a nice background to your daily commutes or gaming sessions. It doesn’t sound quite like club music, they explain, although they do draw inspiration from the EDM club scene (think Marshmello, Avicii, David Guetta, or Martin Garrix).

The beloved formula of the dynamic duo, from Mario & Luigi to Axwell & Ingrosso, resonated with Matobi. It wasn’t a calculated career strategy, but rather a consequence of their shared views on life: “We were both kind of whimsical back in the day. By sharing a similar way of thinking that stands out from what is seen as “normal”, we had a hard time being accepted in school.”

At school, Tobias got interested in the guitar, while Mattias liked the piano. They met through a common friend and started their musical journey soon after. “We were heavily influenced by Avicii, producing a lot of stuff in the same genre”, they explain.

“Then when we reached a certain point we started to experiment with other sounds, rhythms, and ways of arranging our tracks to develop a more unique sound.”

The result is a very Swedish down-to-earth approach to songwriting and production. But they aren’t afraid to do some playful exploration beyond what you would expect of club-influenced music.

Matobi signed to Gothenburg-based Rexius Records in 2019. Their first release with the label was the upbeat single “Time’s Up”, with pop hit-maker Sanna Martinez as a topliner.

Their party-friendly sound earned them a feature on blogs like Caesar Live n Loud and Triple HQ. The duo is now preparing for the release of their new single “What a Time” in August 2021.